The Cobra Group has a dynamic model for aligning customer acquisition with return on investment. We work closely with our clients to constantly refine our customer acquisition programs throughout our relationship.
By evaluating and re-evaluating historical performance, we supply our clients with an accurate supply curve of customer availability. We determine precisely how many customers can be acquired, in specified timeframes and at what cost.
We also specialize in getting current and prospective customers in catchments areas motivated, activated and stimulated to use your outlet, restaurant, store or venue repeatedly. Importantly, customers have a high motivation to use your outlet or store because of their financial commitment.
We are experts in the development and implementation of channel sales and field marketing programs. We have helped design and translate market and channel strategies into workable, measurable tactics for some of the world's largest companies including: Blockbuster Video, Pizza Hut, Sheraton Hotels, Video Ezy and Village Roadshow to name but a few. |
